InterAction IQ
Gain deeper relationship intelligence automatically
Law firms and professional services firms rely on relationships to keep existing clients and generate new business opportunities. In today's business climate, successful business development and marketing are more important than ever.
Introducing InterAction® IQ… a powerful new business intelligence capability to take your InterAction data to the next level.
InterAction IQ is new technology designed to discover the strength of your firm's business relationships by analyzing email correspondence, appointments, and meetings — without any manual intervention by associates and partners.
Analyzing email correspondence and appointments through InterAction IQ…
- Uncovers previously unrecognized contacts, making them available for marketing and business development to focus on client satisfaction.
- Enhances Who-Knows-Whom® capabilities and delivers a wealth of new firm-contact connections.
- Quickly identifies your firm's strongest (or weakest) relationships to assist with client satisfaction and retention.
Only InterAction IQ combines the best of Customer Relationship Management with the innovation of Enterprise Relationship Management enabling you to use your entire firm's touch points with key contacts to drive your business development efforts.
You can trust that our solutions deliver the best value. Contact us to learn more about the newest addition to InterAction.
Features and Benefits:
| • Identification of New Contacts | |
| Function: | Analyzing email correspondence and appointments, new contacts can be identified and added to the CRM database. |
| Benefit: | Uncovering previously unrecognized contacts and adding them to the contact database enhances the firm's new business development efforts and helps to improve satisfaction with existing clients. |
| • Identification of Business Relationships | |
| Function: | New business relationships can be identified from email correspondence, appointments, and recorded activities and linked within the CRM database |
| Benefit: | Discovering new relationships with key contacts greatly enhances the Who-Knows-Whom® capabilities of CRM, and extends its reach via a wealth of new connections. |
| • Relationship Strength Indicator | |
| Function: | Quantifies and measures the significance of a business relationship. |
| Benefit: | Quickly and easily identify your firm's strongest relationships to help manage them effectively. Objectively measure relationship strength based on frequency and recency of client contact. Displaying this information throughout InterAction improves marketing, business development, and ongoing relationship management capabilities. Measured strength can also be matched to user-indicated strength for a summary of strength level. |
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