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Interface Software to be Included in Blue Ribbon Panel at Kennedy Information's Consulting Summit

Mitchell Grossbach, VP of business alliances, will speak on extracting value from technology partners

OAK BROOK (IL), 18 November, 2002: Interface Software, developer of InterAction®, the leading CRM solution for consulting firms and other professional services organizations, is pleased to announce that Mitchell Grossbach, vice president of business alliances, has been asked to speak at Kennedy Information's upcoming Consulting Summit. The summit is to be held at the Plaza hotel in New York City on November 21 and 22 and will offer discussions on the current state of the consulting profession and the opportunities that await the industry in the months ahead.

Grossbach will be speaking on a panel entitled "Extracting Value From Tech Partners," which will be moderated by Wendy Lea of the Chatham Group, LLC. The session, which takes place at 4:00 pm on Thursday, November 21, will provide attendees with a spontaneous point-counter-point discussion on why technology consulting alliances succeed and why they sometimes fail. It is designed to help consulting firms determine where alliance opportunities reside today for consultants eager to provide greater value to their clients. The panel will also include representatives from Microsoft, IBM, SAP, Sun and other leading technology providers.

Grossbach has been overseeing Interface Software's business alliances strategy since 1997 and has built a network of over 50 successful partnerships. Most recently he engineered the company's alliance with Lawson Software, a leading provider of service process optimization solutions to professional service firms. Interface Software's alliance with Lawson Software marks the coming together of the two foremost technology providers in the professional services space.

"Successful technology partnerships require a complementary alignment of technology, culture and focus between the two organizations," said Grossbach. "Interface Software takes a best of breed approach to our solutions. Our exclusive focus on the professional services market allows us to build into InterAction vertical-specific domain expertise lacking in more generic CRM applications. And our commitment to quality and service are essential to cater to our demanding customers."

According to Grossbach, potential business partners must possess similar characteristics to ensure a good fit and a mutually beneficial alliance. "We're looking for leaders in their respective areas that are committed to a best of breed philosophy, the success of their customers and open architectures that foster effective integration of our technologies. Ultimately the question is whether the partnership will help management consulting firms garner faster and more substantial ROI."

About Interface Software
Interface Software is the leading provider of CRM solutions enabling professional services firms to create the Relationship Intelligence they need to generate new business and enhance client service. Its flagship product, InterAction, is a flexible and uniquely designed platform that delivers this Relationship Intelligence throughout the organization, quickly, efficiently and cost-effectively. Relationship Intelligence is a firm-wide asset that reveals the unique and complex connections between people, companies, relationships, experience and expertise, empowering professionals to leverage who and what they know to uncover new revenue opportunities, differentiate themselves from the competition and enhance client service. InterAction is internet-enabled, allowing professionals to view information however they choose—through knowledge management platforms, corporate portals, intranets, extranets and wireless devices. Interface Software has received numerous accolades, including the Inc 500, the Deloitte & Touche Technology Fast 50 for Greater Chicagoland, the Deloitte & Touche Technology Fast 500 and the Upside Hot 100. For more information please visit Interface Software's website at www.interaction.com.

 
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InterAction is a registered trademark of Interface Software, Inc. All other product names mentioned are trademarks or registered trademarks of their respective owners.